Words That Move. Stories That Spark. Design That Sells.
Welcome!
I’m Bianca Markram, and I help professionals scale their expertise. As an "Offer Architect", I transform my clients' ideas, skills, and services into structured, high-value offers through a blend of business coaching, brand identity design, strategic writing, and marketing experiences. In these pages, you'll find who I am professionally, a breakdown of my service offering, some broad-stroke examples of work I've done for others, and maybe inspiration - for your visions, hopes and what we could create together. I hope you enjoy paging through my work.
Bianca
Ready to craft something extraordinary?
Services
You know your craft — you're great at what you do. But turning that into a clear, compelling offer — one that people understand, value, and are ready to buy — can feel daunting.
That's where I come in. ​I help professionals bring structure to their expertise. Together, we shape it into a brand, business, and offer suite that feels true, makes sense, and connects. Whether you’re starting fresh or evolving something established, these services are designed to bring clarity, confidence, and momentum to your next chapter.
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Let's tell your story.
transformation packages
Project-based services to set up or reposition your business with strategy, identity, and impact.
CORE CLARITY SPRINT
Define your signature offer with clarity, confidence, and strategic focus — fast. WHAT: A 3-week collaborative strategy sprint to help you define your core service, ideal audience, key messaging, and starting price with confidence and precision. OUTCOME: You’ll walk away with a clear, well-structured offer that you can confidently explain, position, and sell — the foundation for everything that follows. IDEAL FOR: Professionals ready to package their expertise into a focused, compelling service.
BUSINESS PLAN INTENSIVE
Turn your vision into a clear, structured business roadmap you can act on. WHAT: A high-impact, one-week sprint to create a professional business plan that’s both strategic and practical. INCLUDES: • Executive summary • Market and competitor analysis • Business model • Operational plan • Marketing strategy • Financial projections IDEAL FOR: Consultants and service pros who need a clear roadmap for launch, funding, or structured growth.
FULL BRAND SYSTEM + ONLINE PRESENCE
Build a cohesive, expressive brand and digital presence that speaks for you. WHAT: A 12-week transformation that builds a complete, connected brand system — from story to strategy to standout design. INCLUDES: • Brand story, voice, and visual identity • Full logo suite and brand assets (typography, colour palette, style guide) • Messaging framework (tone of voice, key phrases, tagline) • A 4-page custom website (Home, About, Services, Contact) •Social media profile setup IDEAL FOR: Professionals ready to build a brand that feels true, looks polished, and shows up consistently across all platforms.
COMPLETE BRAND & BUSINESS PACKAGE
Launch or refresh your business with clarity, direction, and polish, all in one. WHAT: All three services in one streamlined experience — clarity, planning, and brand presence — designed to launch or reposition your business with strength and coherence. BONUS: Includes a small discount when you book the full package. IDEAL FOR: Founders, coaches, and consultants who want to get it right from the start — or press reset with intention and momentum.
maintenance pLANS
Ongoing support to help you stay consistent, visible, and aligned.
CREATIVE PARTNER
From campaign assets to social templates, we co-create the visual materials that keep your brand showing up with intention and ease — month after month. WHAT: Ongoing design and brand support to help you stay visually consistent, creatively fresh, and professionally polished across all your platforms. OUTCOME: Each month, you’ll receive: • Up to 4 hours of hands-on design time • Branded visuals for campaigns, posts, lead magnets, or presentations • Creative direction to ensure cohesion across touchpoints • Advice on visual storytelling, formatting, and content flow DURATION: Rolling monthly plan (pause or scale as needed). We can talk about price plans that would suit best. WHO IT’S IDEAL FOR: Professionals who have their brand in place but need an extra creative brain (and set of hands) to bring ideas to life consistently and beautifully.
CONTENT PARTNER
So your voice stays active, visible, and relevant without the content grind. WHAT: Monthly content creation and strategy support, shaping the words that connect: blogs, newsletters, captions, or web updates — always on-brand, always audience-aware. OUTCOME: • Each month, you’ll receive: 2–4 written pieces (blog, email, social content, etc.) • Content planning & messaging refinement • One short strategy check-in or review • Edits and polish to existing content if needed DURATION: Rolling monthly plan (with flexible outputs based on content goals) WHO IT’S IDEAL FOR: Service providers who want to stay top-of-mind, build trust, and show up with content that actually moves people — without doing it all themselves.
FOUNDER COACHING CIRCLE
Created for founders who want clarity, accountability, and a sounding board they can trust. WHAT: A monthly coaching and strategic advisory container. This isn’t fluffy mindset chat or formulaic advice. It’s real-time, relevant thinking support for people building thoughtful businesses. OUTCOME: Each month, you’ll receive: • 2 x 60-min strategy or clarity calls • Asynchronous check-ins via email or WhatsApp • Feedback on offers, messaging, or direction • Light-touch support between calls for momentum DURATION: Rolling monthly commitment — stay as long as the space serves you. WHO IT’S IDEAL FOR: Founders, consultants, and creatives who want to keep moving forward with focus, and have someone in their corner who gets it.